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News from the industry’s CUTTING EDGE

We have our fingers on the pulse of the healthcare industry and are frequently consulted for our unique perspective. Bookmark this page and check back frequently to stay up-to-speed on the latest healthcare trends.
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Category Press Releases Date
DataData
Crossix Solutions Expands Proprietary Data Network to Include Medical Claims and Electronic Health Records 11/20/2014
DigitalDigital
New Digital Analytics Platform Provides Powerful Tool for Media Agencies Serving the Healthcare Industry 05/28/2014
Point-of-carePoint-of-Care
First Patient-centric Point-of-Care (POC) Marketing Analytics Solution Significantly Increases Accuracy of Campaign Measurement 12/03/2013
DigitalDigital
New Study Dispels Industry Misconception that Rx and OTC Consumers are Harder for Marketers to Reach Online 10/15/2013
Savings OfferSavings Offer
New Study Reveals Notable 18% Increase in Redemption of Rx Savings Offers 08/22/2013
LeadershipLeadership
Peter Frishauf – Medscape Founder and Crossix Chairman – to be Inducted into Medical Advertising Hall of Fam 01/17/2013